The Potluck

All-star lineup urges Minnesotans to keep voting streak alive

By: - October 27, 2020 12:27 pm

The Minnesota Secretary of State’s Office dropped an advertising campaign urging Minnesotans to continue their streak of being No.1 in voter turnout but vote from home, with a little help from a few famous Minnesota faces.

Actor Josh Hartnett is among the Minnesota celebrities participating in a state campaign that encourages Minnesotans to vote from home.

Actor Josh Hartnett, retired Minnesota Twins star Joe Mauer, former Vikings linebacker Ben Leber and musician Charlie Parr are among the 13 celebrities who contributed their time for free, according to spokeswoman Risikat Adesaogun.

Not all of them appeared in the TV spot — which opens with Hartnett and includes Mauer — called “Here we Vote” but many are used elsewhere in the campaign for alternate versions and social media spots.

Minnesota leads the nation in voter turnout every year, and the ad aims to keep it that way, but urges people to vote from home by requesting a ballot at mnvotes.org. This year, due to the pandemic, ballots must be postmarked by Election Day, Nov. 3, to be counted.

The overall production cost of the statewide campaign — including seven TV spots and 18 social videos in four different languages — was more than $800,000. It was paid for with federal stimulus dollars and over $1 million from Chan’s charity, Adesaogun said. Chan is Mark Zuckerberg’s wife.

Other celebrities who signed on to the campaign are: Channy Leaneagh from Polica, former Vikings Chuck Foreman and Jared Allen, Soul Asylum frontman Dave Pirner, actress Leah Thompson, Minnesota Lynx guard Rachel Banham, retired Minnesota Wild forward Ryan Carter, Minnesota Timberwolves coach Ryan Saunders and Whistler Isaiah from Hippo Campus.

Adesaogun said the office had a brainstorming session about “beloved Minnesotans” and “we couldn’t resist reaching out” to Hartnett.

“We were pleased that he was willing to offer his time and voice to get out the vote,” she said.

As well as all the others.

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Deena Winter
Deena Winter

Deena Winter has covered local and state government in four states over the past three decades, with stints at the Bismarck Tribune in North Dakota, as a correspondent for the Denver Post, city hall reporter in Lincoln, Nebraska, and regional editor for Southwest News in the western Minneapolis suburbs. Before joining the staff of the Reformer in 2021 she was a contributor to the Wall Street Journal and the New York Times. She and her husband have a daughter, son, and very grand child. In her spare time, she likes to play tennis, jog, garden and attempt to check out all the best restaurants in the metro area.

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